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THE GLOBAL LEADER

IN KIDS, PARENTS AND FAMILY MARKET INTELLIGENCE

MARKETING INTELLIGENCE
OF THE FUTURE

We are the global leader in kids, parents and family market intelligence, and we have an unrivalled ability to understand their attitudes, behaviours and consumption. Our role is to translate our expertise and insight into your business in a highly accessible way to help you boost your performance.

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parents surveyed each year
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kids surveyed each year
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Statistical Significance

REAL DATA IN REAL TIME

Our award winning portal puts you in control of the data, giving you the ability to view, filter and interrogate it to your own specific requirements, enabling you to gain key insights to help inform strategies and plans across your business.

HOW WE CAN HELP

Based on our real-time portal, with the depth and breadth of insights into kids’ ecosystem, we are able to:

SENSEWe provide real-time data with commentary and context of kids ecosystems.

TEST – We build a picture of your audience and the best ways to engage with them.

RANKWe benchmark behaviours and consumption patterns.

BOOSTWe develop, shape and drive an Insight-led culture within our clients’ organisations.

Giving you absolute confidence in making the correct decisions for their advertising, content, licensing, marketing, product and sales strategies.

 

SOLUTIONS

In addition to our award winning portal, we provide a suite of intelligence solutions to solve our clients’ business problems and identify new opportunities.

Our business is about technology, yes.
But it’s also about great partnerships.